BANDUNG, unpas.ac.id – Students’ team of Economic Development Department Faculty of Economics and Business (FEB) Universitas Pasundan won the 3rd place for 2021 Business Idea Mikroskil Ideafuse Competition.
This competition was held online by Universitas Mikroskill Medan, aimed to facilitate the young generation to obtain a new insight in making proper and good business plan. There were five categories being competed, including those related to food and beverages, service and trading, creative industry, production or cultivation, as well as applied technology.
The business idea submitted to the competition was an online psychiatry service provider in the form of the pre-paid web application named as Curhatinaja.com. The idea was initiated based on the common problems found in every day’s life of people, about love, finance, education, as well as personal life. These problems commonly backfired to the people because they often kept the problems only for themselves. Moreover, people who do such thing are reluctant to listen to other people’s solutions and opinions.
The team consisted of five people who have vital project role. They are Bagja Kurniawan (Chief Executive Officer), Frisma Naofal (Chief Technology Officer), Nabil Ariella Permana (Chief Financial Officer), Sonia Safitri (Chief Marketing Officer), and Intan Kusuma Wardani (Chief Operating Officer). Only three of them explained the presentation in front of the judges.
“Curhatinaja.com becomes a new alternative for people to spit out what is on their mind (especially their laments) without having to spend much time and cost. Curhatinaja.com is going to work with psychologists and practitioners to listen to the client problems while providing solutions,” explained Frisma Naofa, on Saturday, 18 September 2021.
Frisma said that his team has just found out the information about business plan competition approximately two weeks before the registration was closed. In such short time, his team finally successfully arranged the business proposal although they have found few problems.
“We found it difficult to determine the business idea which is relevant to the current condition and is needed by the society; also, about the technical business implementation. For example, the materials, marketing, and others,” he added.
Although there is similar service on the internet, Curhatinaja.com will provide its clients few advantages, including the ease access, security guarantee and a more affordable service fee (since its consultation package can be selected personally by each client based on their need).
“Of course, we also found some challenges, including the lack of people’s awareness on mental health. Besides, there are a lot of people who doubted at mental counselling, so we are going to promote the marketing as well as providing brief explanation and education through advertisement, website, YouTube, endorsement, radio and podcast,” he said.
According to Frisma, this such business idea has a promising prospect. As time passes by, people will become more aware on mental health and realize that their problems can be solved easily if they find right place to communicate it and proper solution.
“We wanted to make a new breakthrough so that people would know that there is a potential business running whose inspiration was based on daily life’s problems around the surrounding area. Later, we are going to involve students from Psychology Department to provide a counselling service. Even more, we are going collaborate with the experts if the business runs smoothly,” he explained.
By joining this business plan competition, Frisma and his team obtain many experiences in planning a business. This competition also gives them such challenges as the students who are expected to contribute in creating new ideas.
“We are lucky to having been met with the qualified judges and experts on their field; who are also familiar in business industry. We get appreciation and suggestion from them about the way to plan the business idea based on current limited opportunities,” he concluded. (Reta)*
